2006-08-30
How Movie Studios and TV Networks could harness the long tail
ok.. after watching stealthis, I got to thinking. while I enjoy the theatre experience, I really don't like the movies which are currently playing.. and when I do get a free night, I really struggle to find something on at the cinemas worth shelling out the $20 for a ticket. I am the exact opposite on what movie marketers think of. I don't go to the ...
2005-08-01
Getting out of the tail
A lot has been written about how the tail is full of unpopular and 'niche' products. but nothing has really been written about things getting re-popularized again. My thinking is that it is kind of like a black hole. Where IP goes to die. Sure things get found in it via associations to popular IP, but they are more riding it's coat-tails. When the new thing loses ...
2005-08-01
Is Kinko's going to be the next killer app
I've been thinking about all the posts about the long tail, and how amazon is going to own this market via the purchase of two startups which print books and DVD's on demand. But then it struck me. why do you need amazon at all in this equation. Once the publishers 'open up' and allow distributors (not end users) to recieve a copy of their manuscript ...
2005-07-28
Amazon is now doing in-store pickup
Amazon has introduced another delivery channel (it could have been a while ago.. I'm slow on the uptake sometimes) they are teaming up with borders so you can now pick up your books from one of their stores. I'd be interested to see what kind of markup they give you on the book (compared to just picking it up from the shelf in the store)